Why Hire a Virtual Assistant?

2009 August 20

The biggest challenge facing the small business owner is that the more business you do, the more administrative tasks you have.

Often, it plays out like this; you can’t keep up with the administrative tasks and still work, so you let the paperwork slide, marketing takes a backseat, or you don’t collect receivables - now you’re not making any money and your business is grinding to a halt.

Now you’re working nights just to catch up with the mind-numbing amount of paperwork stacked everywhere and beginning to resent your customers. You can’t afford to hire someone or take the time to train them or worse yet - baby-sit them to make sure they get the job done.

Virtual Assistants (VAs) are a perfect way to outsource your administrative tasks, marketing, and content management needs. About the only thing a virtual assistant can’t do is stir your coffee for you. With online calendars, fax services, and web based instant messengers you don’t even need someone living in the same city.

A VA may specialize in a specific industry or specific tasks. Just like any employee, you need to be concise and clearly communicate your needs to avoid Karri putting your head in a vice.

You also don’t have to make a big commitment when hiring a VA. Many VAs work on either a fee-per-project or an hourly basis. Even those requiring a retainer may allow for as little as five hours per month.

It may be tempting to hire someone from another country who may work for $5.00 an hour, or less. But again, there is the language barrier and will they perform up to the standards you require. A VA is not an employee - they do not have to do what you say. They are independent business owners just like you and more often than not - highly skilled and trained professionals.

Check out the VA before you hire them. VAs know they need to have impeccable references and may even need to work on a trial basis for you before they prove themselves. But it works both ways - you will need to prove that you can and will pay on time, and provide the information needed to complete the job (remember the messy torture devices - don’t make us use them).

Using the Pareto principle, 80% of your time should be spent in generating revenue. If like most small business owners you spend 40%-60% of your time on administrative tasks, do the math. You are losing money by paying yourself to do something a $25-$65 per hour VA could do in half the time with possibly better results.

A good virtual assistant is worth their weight in gold!

RESOURCES:

Inc. Technology - Why You Need to Hire a Virtual Assistant
Realty Times - Hire a Virtual Assistant
The Virtual Assistance Chamber of Commerce - How to Hire a Virtual Assistant
VirtualAssistantsGuide.com - Hiring a Virtual Assistant - Do You Need One?

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